Quick guide

Keyword Analysis - Keyword Explorer

Open the quick guide and FAQ when you need a faster start, then close it and work directly in the search area.

How to use this tool

1 Select marketplace and time settings. Choose your Amazon region, switch to weekly or monthly view, and define the date range.
2 Enter ASINs and get keywords. Input up to 20 product ASINs and click "Get keywords" to retrieve ranking terms.
3 Analyze keyword performance. Review keyword lists and metrics to identify high-potential terms for listing optimization or ads.
4 Expand and manage results. Enable "Include all variations" to capture more keywords, then compare, save, or export for further analysis.

Tip: Start with a main competitor ASIN, then include all variations to uncover more keyword opportunities.

Frequently asked questions

It is useful when you want reverse-style terms that reflect Amazon marketplace behavior, which makes it helpful for prioritizing terms with stronger shopping intent.

A strong use case is evaluating a proven competitor ASIN and extracting the most commercially meaningful search terms before you write copy or structure exact-match PPC.

Yes. SellerSprite promotes a free 3-day trial of the monthly plan, so this page can be tested in a real workflow before you subscribe.

Use it early for high-intent term discovery, then broaden your list with Keyword Research, Keyword Mining, or Related Keywords.

They typically push the best terms into titles, bullets, backend keywords, and tightly controlled exact-match campaigns.

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	#	Keyword Phrase	Conversion	W.Searches	Search Trend	Search Frequency Rank	Rank Change	Rank Growth	Click-Through Rate	Conversion Rate	ABA Concentration	Most-Clicked 3 ASINs	Act
	1	floor piano mat for toddlers 1-3 M SANMERSEN Floor Piano Mat, Toddler Toys Musical Mat, Keyboard Floor Play mat 39.5" Electronic Music Animal Touch Play Blanket Funny Xmas Gift Toy for 1 2 3 Year Old Price $22.99 \| Ratings(Rating) 27,525(4.4) No.1 Piano Mat - 53" x 23" Musical Mat 8 Animals Sounds Dance Mat for Kids Touch Play Dancing Mat Toy Gifts for 1 2 3 4 5 6 Year Old Girls Boys Price $26.99 \| Ratings(Rating) 3,191(4.4) No.2 FOKI Floor Piano Mat for Toddlers, Sensory Educational Dancing Musical Keyboard Carpet Toy, Animal Sounds Touch Playmat Blanket, for 1 to 5 Years Old Boy and Girl Price $20.99 \| Ratings(Rating) 2,682(4.5) No.3 M SANMERSEN Piano Mat, 39.5" X 14" Musical Mat Floor Piano Keyboard Mat 8 Instrument Sounds Piano Mat for Toddlers Touch Play Dancing Mat Toy for 1 2 3 Year Old Boy and Girl Gifts Price $22.99 \| Ratings(Rating) 27,525(4.4) No.4 SUNLIN 6 ft. Floor Piano Mat for Kids & Toddlers, Giant Piano Mat, 24 Keys, 10 Built in Songs, 8 Instrument Sounds, Record & Playback, Song Booklet, Musical Toy Gift for Boys & Girls Age 3 4 5 6 7 8 9 Price $59.99 \| Ratings(Rating) 653(4.5) No.5 FOKI Toddler Toys Floor Piano Mat with 61 Animal Music Sounds, Baby Kid Sensory Educational Dancing Musical Keyboard Carpet Toy, Record Playback, for 1 to 5 Years Old Boy and Girl Price $20.79 \| Ratings(Rating) 123(4.6) No.6 M SANMERSEN Piano Mat, 53'' x 23'' Musical Toys for Toddlers Floor Piano Touch Playmat with 8 Animal Sounds, Music Keyboard Dance Mat Toddler Toys Gifts for Boys and Girls 1 2 3 4 5 Year Old Price $26.99 \| Ratings(Rating) 1,964(4.3) No.7 Musical Piano Mat for Toddlers - 28 Music Sounds Floor Piano Keyboard Dance Playmat - Toy & Gift for Kids 1-5 Years Old Boys Girls Price $19.99 \| Ratings(Rating) 3,191(4.4) No.8 Play22 6 Ft. Floor Piano Mat for Toddlers - 24 Keys Piano Play Mat for Kids - Keyboard Playmat has Record, Playback, Demo, Play, Adjustable Vol. - Best Gift for Boys & Girls Price $43.69 \| Ratings(Rating) 3,413(4.5) No.9 M SANMERSEN Piano Mat, Kids Musical Mat Floor Piano Keyboard Mat with 8 Instruments Sounds Music Dance Touch Play Mat, Early Educational Toys Birthday Gifts for 1 2 3 4 5 Year Old Boys Girls Price $22.99 \| Ratings(Rating) 1,964(4.3) No.10	-	218		1,339,093	-9,964	-0.75%	7.27%	15.38%	59.99% 46.15%
	2	musical mat Kusntin Dance Mat, Dance Mixer Rhythm Step Play Mat, Pink Dance Pad with LED Lights, Adjustable Volume, Built-in Music, 5 Game Modes, Xmas Birthday Gifts for 3-10 Years Girls Toys (Multicolor) Price $35.99 \| Ratings(Rating) 1,949(4.5) No.1 SUNLIN Dance Mat - Rhythm Step Play Mat - Dance Game Toy Pad with LED Lights, Gift for Kids Girls 3-12, Adjustable Volume, Built-in Music, 3 Challenge Levels Price $35.99 \| Ratings(Rating) 8,569(4.4) No.2 Flooyes Dance Mat Toys for 3-12 Year Old Kids, Electronic Dance Pad with Light-up 6-Button Wireless Bluetooth, Music Dance with 5 Game Modes, Birthday Toys Gifts for 3 4 5 6 7 8 9 10+ Year Old Girls Price $39.98 \| Ratings(Rating) 2,404(4.4) No.3 M SANMERSEN Piano Mat, 39.5" X 14" Musical Mat Floor Piano Keyboard Mat 8 Instrument Sounds Piano Mat for Toddlers Touch Play Dancing Mat Toy for 1 2 3 Year Old Boy and Girl Gifts Price $22.99 \| Ratings(Rating) 27,525(4.4) No.4 FOKI Floor Piano Mat for Toddlers, Sensory Educational Dancing Musical Keyboard Carpet Toy, Animal Sounds Touch Playmat Blanket, for 1 to 5 Years Old Boy and Girl Price $20.99 \| Ratings(Rating) 2,682(4.5) No.5 Foki Piano Mats, 3-in-1 Animal Musical Play Mat with Piano & Drum for Montessori Sensory Early Educational Musical Learning Toys, Ideal Birthday Toy for Baby Girls, Boys, Toddlers, Ages 1-5 Years Old Price $22.94 \| Ratings(Rating) 422(4.5) No.6 Baby Toys for 1 Year Old: Baby Musical Mat Toddler Toys Age 1-2 - 2 in 1 Piano Drum Babies Play Mat - Infant Music Toy 12-18 Months Babies Birthday Valentines Gifts for 1 2 3 Year Old Boys Girls Price $19.54 \| Ratings(Rating) 1,655(4.5) No.7 SUNLIN 6 ft. Floor Piano Mat for Kids & Toddlers, Giant Piano Mat, 24 Keys, 10 Built in Songs, 8 Instrument Sounds, Record & Playback, Song Booklet, Musical Toy Gift for Boys & Girls Age 3 4 5 6 7 8 9 Price $59.99 \| Ratings(Rating) 653(4.5) No.8 GirlsHome Dance Mat - Frozen Toys for Girls Rhythm Step Play Mat, Electronic Dance Pad with 5 Game Modes, Built-in Music, Touch Sensitive Light Up LED, 2026 New CPF Birthday Gift for Kids Girls 3-12 Price $34.99 \| Ratings(Rating) 2,258(4.4) No.9 Toys for 1 Year Old Girl Gifts: Baby Music Mat Toddler Toys Age 1-2 - 3 in 1 Piano Drum Animal Touch Unicorn Toy - Infant Musical Toy 12-18 Months Babies Birthday Easter Gifts for 1 2 3 Year Old Girls Price $20.39 \| Ratings(Rating) 576(4.6) No.10	-	N/A		2,903,907	-721,799	-33.08%	8.00%	14.29%	52.00% 28.58%

2 Filtered Keywords Load all the data

Keyword Explorer-Search History

Add to My Keyword List - Keyword Mining

#	Name	Marketplace	Keywords	Created	Action

Keyword Analysis - Keyword Explorer

How to use this tool

Frequently asked questions

M SANMERSEN Floor Piano Mat, Toddler Toys Musical Mat, Keyboard Floor Play mat 39.5" Electronic Music Animal Touch Play Blanket Funny Xmas Gift Toy for 1 2 3 Year Old

Piano Mat - 53" x 23" Musical Mat 8 Animals Sounds Dance Mat for Kids Touch Play Dancing Mat Toy Gifts for 1 2 3 4 5 6 Year Old Girls Boys

FOKI Floor Piano Mat for Toddlers, Sensory Educational Dancing Musical Keyboard Carpet Toy, Animal Sounds Touch Playmat Blanket, for 1 to 5 Years Old Boy and Girl

M SANMERSEN Piano Mat, 39.5" X 14" Musical Mat Floor Piano Keyboard Mat 8 Instrument Sounds Piano Mat for Toddlers Touch Play Dancing Mat Toy for 1 2 3 Year Old Boy and Girl Gifts

SUNLIN 6 ft. Floor Piano Mat for Kids & Toddlers, Giant Piano Mat, 24 Keys, 10 Built in Songs, 8 Instrument Sounds, Record & Playback, Song Booklet, Musical Toy Gift for Boys & Girls Age 3 4 5 6 7 8 9

FOKI Toddler Toys Floor Piano Mat with 61 Animal Music Sounds, Baby Kid Sensory Educational Dancing Musical Keyboard Carpet Toy, Record Playback, for 1 to 5 Years Old Boy and Girl

M SANMERSEN Piano Mat, 53'' x 23'' Musical Toys for Toddlers Floor Piano Touch Playmat with 8 Animal Sounds, Music Keyboard Dance Mat Toddler Toys Gifts for Boys and Girls 1 2 3 4 5 Year Old

Musical Piano Mat for Toddlers - 28 Music Sounds Floor Piano Keyboard Dance Playmat - Toy & Gift for Kids 1-5 Years Old Boys Girls

Play22 6 Ft. Floor Piano Mat for Toddlers - 24 Keys Piano Play Mat for Kids - Keyboard Playmat has Record, Playback, Demo, Play, Adjustable Vol. - Best Gift for Boys & Girls

M SANMERSEN Piano Mat, Kids Musical Mat Floor Piano Keyboard Mat with 8 Instruments Sounds Music Dance Touch Play Mat, Early Educational Toys Birthday Gifts for 1 2 3 4 5 Year Old Boys Girls

Kusntin Dance Mat, Dance Mixer Rhythm Step Play Mat, Pink Dance Pad with LED Lights, Adjustable Volume, Built-in Music, 5 Game Modes, Xmas Birthday Gifts for 3-10 Years Girls Toys (Multicolor)

SUNLIN Dance Mat - Rhythm Step Play Mat - Dance Game Toy Pad with LED Lights, Gift for Kids Girls 3-12, Adjustable Volume, Built-in Music, 3 Challenge Levels

Flooyes Dance Mat Toys for 3-12 Year Old Kids, Electronic Dance Pad with Light-up 6-Button Wireless Bluetooth, Music Dance with 5 Game Modes, Birthday Toys Gifts for 3 4 5 6 7 8 9 10+ Year Old Girls

M SANMERSEN Piano Mat, 39.5" X 14" Musical Mat Floor Piano Keyboard Mat 8 Instrument Sounds Piano Mat for Toddlers Touch Play Dancing Mat Toy for 1 2 3 Year Old Boy and Girl Gifts

FOKI Floor Piano Mat for Toddlers, Sensory Educational Dancing Musical Keyboard Carpet Toy, Animal Sounds Touch Playmat Blanket, for 1 to 5 Years Old Boy and Girl

Foki Piano Mats, 3-in-1 Animal Musical Play Mat with Piano & Drum for Montessori Sensory Early Educational Musical Learning Toys, Ideal Birthday Toy for Baby Girls, Boys, Toddlers, Ages 1-5 Years Old

Baby Toys for 1 Year Old: Baby Musical Mat Toddler Toys Age 1-2 - 2 in 1 Piano Drum Babies Play Mat - Infant Music Toy 12-18 Months Babies Birthday Valentines Gifts for 1 2 3 Year Old Boys Girls

SUNLIN 6 ft. Floor Piano Mat for Kids & Toddlers, Giant Piano Mat, 24 Keys, 10 Built in Songs, 8 Instrument Sounds, Record & Playback, Song Booklet, Musical Toy Gift for Boys & Girls Age 3 4 5 6 7 8 9

GirlsHome Dance Mat - Frozen Toys for Girls Rhythm Step Play Mat, Electronic Dance Pad with 5 Game Modes, Built-in Music, Touch Sensitive Light Up LED, 2026 New CPF Birthday Gift for Kids Girls 3-12

Toys for 1 Year Old Girl Gifts: Baby Music Mat Toddler Toys Age 1-2 - 3 in 1 Piano Drum Animal Touch Unicorn Toy - Infant Musical Toy 12-18 Months Babies Birthday Easter Gifts for 1 2 3 Year Old Girls